food and beverage brandUpdated 28 Mar 2026

2XO

Retail brand

Products tracked
2
Product claims
6
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Overview

What 2XO covers.

2XO is a Kentucky straight bourbon whiskey brand founded by renowned American whiskey blender Dixon Dedman, with the name signifying its "Two Times Oak" process. The brand specializes in expressions where additional oak exposure, often through inserted charred oak chains or secondary barreling, balances spice and enhances sweetness and complexity. Offerings include the ongoing Oak Series (American Oak, French Oak, White Oak Rye) and limited Icon Series blends, targeting consumers interested in innovative, approachable, yet character-driven whiskey.

  • Talio tracks 2 products for 2XO.
  • Positioned as a challenger brand.
  • Tracked products include 2xo the kiawah blend straight bourbon whiskey and 2xo the tribute blend straight bourbon whiskey.
  • Products carry claims including Award Winning, Bourbon and Double Oak Aged.

Products

2 of 2 products Talio tracks for 2XO.

  • 2xo the kiawah blend straight bourbon whiskey

  • 2xo the tribute blend straight bourbon whiskey

Product claims

FAQ

Questions this page answers.

What does 2XO do?

2XO is a food and beverage brand, tracked in Talio's food and beverage intelligence platform.

What products does 2XO make?

Talio tracks 2 products for 2XO, including 2xo the kiawah blend straight bourbon whiskey and 2xo the tribute blend straight bourbon whiskey.

What claims do 2XO products carry?

Talio tracks 6 marketing claims across 2XO products, including Award Winning, Bourbon and Double Oak Aged.

Is this the full Talio record?

No. This page is a public preview; proprietary metrics and workflow features remain inside authenticated Talio.

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Proprietary metrics remain in authenticated Talio.