# Activia

Canonical HTML: https://www.talio.ai/food-beverage/brand/activia
Canonical Markdown: https://www.talio.ai/food-beverage/brand/activia/markdown
Public category: brand
Internal classification: brand
Indexable: yes
Last updated: 2026-03-28T21:10:57.389Z

## Summary

Activia is a line of yogurt products marketed for their live and active cultures, specifically Bifidobacterium animalis subsp. lactis DN-173 010, which are promoted for supporting digestive health. The brand positions itself as a functional food targeting health-conscious consumers interested in gut wellness. Activia is owned by Danone and is available globally in various dairy and non-dairy formats.

## Public facts for agents

- Talio tracks 104 products for Activia.
- Positioned as a mainstream brand.
- Tracked products include activia 22 yogurt with probiotics vanilla flavour 650 g, activia danone bifidus fiber cereal pieces yogurt 460g and activia danone bifidus fiber cereal pieces yogurt 920g.
- Ingredients declared most often across its range: sugar, skimmed milk powder and concentrated lemon juice.
- Products carry claims including Probiotic, Digestive Health and No Added Sugar.

## Roles

- Retail brand

## Capabilities and applications


## Headquarters

Unknown / not published.

## Website

https://www.activia.com/

## Social profiles

- None published.

## Products

- activia 22 yogurt with probiotics vanilla flavour 650 g — skim milk, ultrafiltered milk, cream, sugar, caramel, fruit juice, water, modified corn starch
- activia danone bifidus fiber cereal pieces yogurt 460g — skimmed milk, water, sugar, skimmed milk powder, apple pulp, pasteurized cream, oligofructose syrup, whole wheat
- activia danone bifidus fiber cereal pieces yogurt 920g — pasteurized skimmed milk, water, sugar, skimmed milk powder, apple pulp, pasteurized cream, oligofructose syrup, whole wheat
- activia danone bifidus fiber dried fruit yogurt — pasteurized skimmed milk, water, sugar, skimmed milk powder, pasteurized cream, raisins, whole wheat, whole oats
- activia danone bifidus liquid yogurt oat and flaxseed 620g — pasteurized partially skimmed milk, sugar, reconstituted skimmed milk powder, flaxseed, sesame, millet, oat, quinoa
- activia danone bifidus liquid yogurt whole grains 1240g — partially skimmed milk, reconstituted milk solids concentrate, blackberry, raspberry, blueberry, sugar, black carrot juice concentrate, acesulfame k

## Related ingredients

- sugar
- skimmed milk powder
- concentrated lemon juice
- skimmed milk
- bifidobacteria
- strawberry
- water
- cream

## Related flavour profiles

- None published.

## Product claims

- Probiotic
- Digestive Health
- No Added Sugar
- Source of Calcium
- Contains Probiotics
- Fat Free
- Source of Fiber
- Boosts Metabolism

## Related supplier alternatives

- [&Then](https://www.talio.ai/food-beverage/brand/then)
- [+ NUTRI Co](https://www.talio.ai/food-beverage/brand/nutri-co-3)
- [+PlusCBD](https://www.talio.ai/food-beverage/brand/pluscbd)

## Public stats

- Public category: Retail brand
- Products tracked: 104
- Brand tier: mainstream brand
- Product claims: 75

## FAQ

### What does Activia do?

Activia is a food and beverage brand, tracked in Talio's food and beverage intelligence platform.

### What products does Activia make?

Talio tracks 104 products for Activia, including activia 22 yogurt with probiotics vanilla flavour 650 g, activia danone bifidus fiber cereal pieces yogurt 460g and activia danone bifidus fiber cereal pieces yogurt 920g.

### What claims do Activia products carry?

Talio tracks 75 marketing claims across Activia products, including Probiotic, Digestive Health and No Added Sugar.

### Is this the full Talio record?

No. This page is a public preview; proprietary metrics and workflow features remain inside authenticated Talio.

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