food and beverage brandUpdated 28 Mar 2026

Burt's Bees

Retail brand

Products tracked
3
Product claims
17
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Overview

What Burt's Bees covers.

Burt's Bees is an American personal care products company known primarily for its natural lip balms and skincare items. The brand emphasizes the use of naturally derived ingredients, often featuring beeswax and botanical extracts in its formulations. It targets consumers seeking natural or nature-derived options within the mass-market beauty and personal care categories.

  • Talio tracks 3 products for Burt's Bees.
  • Positioned as a mainstream brand.
  • Tracked products include burts bees spring surprise gifts beeswax balm and mini lemon butter cuticle cream - 046oz, burts bees spring surprise gifts dragon fruit lemon balm and mini lemon butter cuticle cream - 046oz and burts bees valentines day mini lip balms - 3pk.
  • Ingredients declared most often across its range: beeswax, cocoa seed butter and parabens.
  • Products carry claims including Cruelty Free, Clean Ingredients and Paraben Phthalate Petrolatum And SLS Free.

Products

3 of 3 products Talio tracks for Burt's Bees.

  • burts bees spring surprise gifts beeswax balm and mini lemon butter cuticle cream - 046oz

    beeswaxvitamin epeppermint oilsweet almond oilcocoa seed butter

  • burts bees spring surprise gifts dragon fruit lemon balm and mini lemon butter cuticle cream - 046oz

  • burts bees valentines day mini lip balms - 3pk

    shea butterbeeswaxparabensphthalatespetrolatumsls

Most-used ingredients & product claims

Most-used ingredients

beeswaxcocoa seed butterparabenspeppermint oilpetrolatumphthalatesshea buttersls

Product claims

Cruelty FreeClean IngredientsParaben Phthalate Petrolatum And SLS FreeResponsibly Sourced100% NaturalDermatologist RecommendedMoisturizingNatural Color

FAQ

Questions this page answers.

What does Burt's Bees do?

Burt's Bees is a food and beverage brand, tracked in Talio's food and beverage intelligence platform.

What products does Burt's Bees make?

Talio tracks 3 products for Burt's Bees, including burts bees spring surprise gifts beeswax balm and mini lemon butter cuticle cream - 046oz, burts bees spring surprise gifts dragon fruit lemon balm and mini lemon butter cuticle cream - 046oz and burts bees valentines day mini lip balms - 3pk.

What claims do Burt's Bees products carry?

Talio tracks 17 marketing claims across Burt's Bees products, including Cruelty Free, Clean Ingredients and Paraben Phthalate Petrolatum And SLS Free.

Is this the full Talio record?

No. This page is a public preview; proprietary metrics and workflow features remain inside authenticated Talio.

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Proprietary metrics remain in authenticated Talio.