Reviewed profile

food and beverage brand · public preview

Clif Bar & Company

Retail brand

Public category
Retail brand
Products tracked
125
Brand tier
challenger brand
Headquarters
United States
Report a changeLog in for full recordLast reviewed 25 May 2026 · public preview data

Overview

What Clif Bar & Company covers.

Clif Bar & Company produces a variety of energy bars, protein snacks, and energy chews designed for athletes and active individuals. The brand's product portfolio includes the flagship CLIF Bar, as well as specialized lines such as Zbar for children, BUILDERS protein bars, and LUNA bars. Originally founded in the United States, the company is now a subsidiary of Mondelēz International.

  • Talio tracks 125 products for Clif Bar & Company.
  • Positioned as a challenger brand.
  • Headquartered in United States.

FAQ

Questions this page answers.

What does Clif Bar & Company do?

Clif Bar & Company is a food and beverage brand based in United States, tracked in Talio's food and beverage intelligence platform.

Is this the full Talio record?

No. This page is a public preview; proprietary metrics and workflow features remain inside authenticated Talio.

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Public preview data only · proprietary metrics remain in authenticated Talio.