food and beverage brandReviewed profile

Ethel's Baking Co.

Retail brand

Public category
Retail brand
Products tracked
6
Brand tier
challenger brand
Headquarters
United States
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Report a changeLog in for full recordLast reviewed 18 Aug 2026

Overview

What Ethel's Baking Co. covers.

Ethel's Baking Co. is an American brand that specializes in handcrafted, certified gluten-free dessert bars made with simple ingredients. Founded in 2011 and inspired by family recipes, the company operates out of Metro-Detroit, Michigan. Their product lineup includes signature items such as Pecan Dandy, Turtle Dandy, and various fruit crumble bars targeted at consumers seeking specialty baked goods. The brand distributes its products nationwide through both its online store and major retail partners.

  • Talio tracks 6 products for Ethel's Baking Co..
  • Positioned as a challenger brand.
  • Headquartered in United States.

FAQ

Questions this page answers.

What does Ethel's Baking Co. do?

Ethel's Baking Co. is a food and beverage brand based in United States, tracked in Talio's food and beverage intelligence platform.

Is this the full Talio record?

No. This page is a public preview; proprietary metrics and workflow features remain inside authenticated Talio.

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