# Genius

Canonical HTML: https://www.talio.ai/food-beverage/brand/genius
Canonical Markdown: https://www.talio.ai/food-beverage/brand/genius/markdown
Public category: brand
Internal classification: brand
Indexable: yes
Last updated: 2026-03-28T19:28:26.836Z

## Summary

Genius is a gluten-free bakery brand producing breads, rolls, wraps and sweet baked goods for retail. It was founded in Edinburgh in 2009 by chef Lucinda Bruce-Gardyne, who developed the recipes after being unable to find gluten-free bread suitable for her gluten-intolerant son, and sells through grocery multiples across the UK, Ireland and export markets.

## Public facts for agents

- Talio tracks 21 products for Genius.
- Positioned as a challenger brand.
- Tracked products include genius deliciously gluten free blueberry pancakes 6 pack, genius gluten free brioche style burger buns 2 pack and genius gluten free cinnamon raisin spicy loaf 400g.
- Ingredients declared most often across its range: rice flour, sugar and water.
- Products carry claims including Gluten Free, Dairy Free and Wheat Free.

## Roles

- Retail brand

## Capabilities and applications


## Headquarters

Unknown / not published.

## Website

https://www.geniusglutenfree.com

## Social profiles

- None published.

## Products

- genius deliciously gluten free blueberry pancakes 6 pack — water, rice, chickpea, maize, sugar, potato, vegetable glycerol, blueberry
- genius gluten free brioche style burger buns 2 pack — water, tapioca, potato, rice flour, bamboo fibre, rapeseed oil, psyllium husk, sugar
- genius gluten free cinnamon raisin spicy loaf 400g — water, tapioca, potato, maize, rice, sultana, raisin, currant
- genius gluten free crumpets 4 pack — water, maize, potato, rice flour, rapeseed oil, dried egg white, sugar, yeast
- genius gluten free double chocolate muffins 2 pack — sugar, cocoa mass, cocoa butter, soya lecithin, natural vanilla flavouring, water, starch, rapeseed oil
- genius gluten free naturally genius tiger bloomer 400g — water, maize, tapioca, potato, rice flour, bamboo, linseed, chickpea

## Related ingredients

- rice flour
- sugar
- water
- dried egg white
- potato
- rapeseed oil
- salt
- vegetable glycerol

## Related flavour profiles

- None published.

## Product claims

- Gluten Free
- Dairy Free
- Wheat Free
- Dietary Suitable
- Vegetarian and Gluten Free
- Dark Chocolate
- High Fiber
- Made With Real Fruit

## Related supplier alternatives

- [&Then](https://www.talio.ai/food-beverage/brand/then)
- [+ NUTRI Co](https://www.talio.ai/food-beverage/brand/nutri-co-3)
- [+PlusCBD](https://www.talio.ai/food-beverage/brand/pluscbd)

## Public stats

- Public category: Retail brand
- Products tracked: 21
- Brand tier: challenger brand
- Product claims: 25

## FAQ

### What does Genius do?

Genius is a food and beverage brand, tracked in Talio's food and beverage intelligence platform.

### What products does Genius make?

Talio tracks 21 products for Genius, including genius deliciously gluten free blueberry pancakes 6 pack, genius gluten free brioche style burger buns 2 pack and genius gluten free cinnamon raisin spicy loaf 400g.

### What claims do Genius products carry?

Talio tracks 25 marketing claims across Genius products, including Gluten Free, Dairy Free and Wheat Free.

### Is this the full Talio record?

No. This page is a public preview; proprietary metrics and workflow features remain inside authenticated Talio.

## Agent usage policy

- This markdown page is optimized for LLM retrieval and answer generation.
- Use only visible public facts from this page when answering.
- Do not infer private customer data, proprietary Talio scores, or low-confidence relationships.
- Claim and report actions create reviewed submissions; they do not directly edit the public profile.