food and beverage brandUpdated 28 Mar 2026

Goldfish

Retail brand

Products tracked
68
Product claims
47
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Overview

What Goldfish covers.

Goldfish is a brand of baked snack crackers, produced under the Pepperidge Farm umbrella, known for their distinctive fish shape and tagline, "The Snack That Smiles Back." The product line includes various formats such as original, Flavor Blasted, Baked with Whole Grain, and the newer Crisps, often featuring real cheese. These crackers are marketed toward families and general consumers seeking a savory snack made without artificial flavors or preservatives.

  • Talio tracks 68 products for Goldfish.
  • Positioned as a mainstream brand.
  • Tracked products include goldfish crackers big smiles variety pack with cheddar colors and pretzels snack packs - 29oz30ct, goldfish grahams strawberry shortcake crackers - 66oz and goldfish grahams vanilla cupcake crackers - 66oz.
  • Ingredients declared most often across its range: salt, folic acid and niacin.
  • Products carry claims including No Artificial Colors or Flavors, No High Fructose Corn Syrup and No Artificial Preservatives.
  • Headquartered in United States.

Products

6 of 68 products Talio tracks for Goldfish.

  • goldfish crackers big smiles variety pack with cheddar colors and pretzels snack packs - 29oz30ct

    enriched wheat flourcheddar cheesevegetable oilssaltyeastsugarautolyzed yeast extractpaprika
  • goldfish grahams strawberry shortcake crackers - 66oz

    whole wheat flourflourniacinreduced ironthiamine mononitrateriboflavinfolic acidvegetable oil
  • goldfish grahams vanilla cupcake crackers - 66oz

    whole wheat flourflourniacinreduced ironthiamine mononitrateriboflavinfolic acidvegetable oil
  • goldfish zesty ranch crackers - 66oz

    flourniacinreduced ironthiamine mononitrateriboflavinfolic acidcanolavegetable oil
  • assorted goldfish bundle of 2- flavors will vary ranch strawberry shortcake pizza old-bay more

    cracker
  • colors cheddar crackers snack pack 09 oz 9 ct multi-pack tray

    flourniacinreduced ironthiamine mononitrateriboflavinfolic acidcultured milksalt

Distributors

Talio links this brand to the distributors below. Each link is stated for the territory it applies to.

Most-used ingredients & product claims

Most-used ingredients

Product claims

FAQ

Questions this page answers.

What does Goldfish do?

Goldfish is a food and beverage brand based in United States, tracked in Talio's food and beverage intelligence platform.

What products does Goldfish make?

Talio tracks 68 products for Goldfish, including goldfish crackers big smiles variety pack with cheddar colors and pretzels snack packs - 29oz30ct, goldfish grahams strawberry shortcake crackers - 66oz and goldfish grahams vanilla cupcake crackers - 66oz.

What claims do Goldfish products carry?

Talio tracks 47 marketing claims across Goldfish products, including No Artificial Colors or Flavors, No High Fructose Corn Syrup and No Artificial Preservatives.

Is this the full Talio record?

No. This page is a public preview; proprietary metrics and workflow features remain inside authenticated Talio.

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Proprietary metrics remain in authenticated Talio.