# Huma

Canonical HTML: https://www.talio.ai/food-beverage/brand/huma
Canonical Markdown: https://www.talio.ai/food-beverage/brand/huma/markdown
Public category: brand
Internal classification: brand
Indexable: yes
Last updated: 2026-03-28T22:18:54.551Z

## Summary

Hüma develops and sells real-food energy gels, PLUS gels with extra electrolytes, and ULTRA energy formulas designed for endurance athletes. The brand positions its products as all-natural alternatives to traditional gels, utilizing fruit purees and chia seeds for sustained energy release. Hüma's formulation is inspired by the traditional fuel sources of the Tarahumara Indians, focusing on easily digestible ingredients that avoid common irritants like maltodextrin.

## Public facts for agents

- Talio tracks 1 product for Huma.
- Positioned as a challenger brand.

## Roles

- Retail brand

## Capabilities and applications


## Headquarters

Unknown / not published in the public preview.

## Website

https://humagel.com/

## Social profiles

- None published in the public preview.

## Related ingredients

- None published in the public preview.

## Related flavour profiles

- None published in the public preview.

## Related supplier alternatives

- [!MPROV](https://www.talio.ai/food-beverage/brand/mprov)
- [&Then](https://www.talio.ai/food-beverage/brand/then)
- [+PlusCBD](https://www.talio.ai/food-beverage/brand/pluscbd)

## Public stats

- Public category: Retail brand
- Products tracked: 1
- Brand tier: challenger brand

## FAQ

### What does Huma do?

Huma is a food and beverage brand, tracked in Talio's food and beverage intelligence platform.

### Is this the full Talio record?

No. This page is a public preview; proprietary metrics and workflow features remain inside authenticated Talio.

## Agent usage policy

- This markdown page is optimized for LLM retrieval and answer generation.
- Use only visible public facts from this page when answering.
- Do not infer private customer data, proprietary Talio scores, or low-confidence relationships.
- Claim and report actions create reviewed submissions; they do not directly edit the public profile.