# Misfits Health

Canonical HTML: https://www.talio.ai/food-beverage/brand/misfits-health
Canonical Markdown: https://www.talio.ai/food-beverage/brand/misfits-health/markdown
Public category: brand
Internal classification: brand
Indexable: yes
Last updated: 2026-03-28T18:16:00.644Z

## Summary

Misfits Health specializes in producing high-protein, low-sugar vegan protein bars designed to mimic the taste and texture of candy. The brand emphasizes plant-based ingredients, offering products that typically contain around 14-15 grams of protein and only 1 gram of sugar per bar. Misfits Health targets consumers seeking convenient, indulgent, yet health-conscious snack alternatives, offering options for direct-to-consumer subscriptions and retail purchase.

## Public facts for agents

- Talio tracks 42 products for Misfits Health.
- Positioned as a challenger brand.
- Tracked products include misfits cookie butter plant based protein bar, 5 flavor sample pack and misfits plant-based protein bar - caramel fudge 50g.
- Ingredients declared most often across its range: sunflower oil, water and tapioca starch.
- Products carry claims including Plant Based, Gluten Free and High in Protein.

## Roles

- Retail brand

## Capabilities and applications


## Headquarters

Unknown / not published.

## Website

https://uk.eatmisfits.com/

## Social profiles

- None published.

## Products

- misfits cookie butter plant based protein bar — soy, pea, glycerin, chicory root fiber, maltitol, cocoa butter, water, unsweetened chocolate
- 5 flavor sample pack — pea protein isolate, soy protein isolate, glycerin, maltitol, oligofructose, cacao fat, sunflower oil, unsweetened chocolate
- misfits plant-based protein bar - caramel fudge 50g — pea protein, soya protein, maltitol, cocoa butter, oligofructose, cocoa mass, rice flour, lecithin
- misfits plant-based protein bar - cookie butter 50g — pea protein, soya protein, maltitol, cocoa butter, oligofructose, cocoa mass, rice flour, lecithin
- banana bread bar
- best sellers variety pack — pea protein isolate, soy protein isolate, glycerin, maltitol, oligofructose, cacao fat, sunflower oil, unsweetened chocolate

## Related ingredients

- sunflower oil
- water
- tapioca starch
- maltitol
- rice flour
- oligofructose
- glycerin
- lecithin

## Related flavour profiles

- None published.

## Product claims

- Plant Based
- Gluten Free
- High in Protein
- 1g Sugar per Serving
- Low Sugar
- Vegan
- Non-GMO
- 15 Servings

## Related supplier alternatives

- [&Then](https://www.talio.ai/food-beverage/brand/then)
- [+ NUTRI Co](https://www.talio.ai/food-beverage/brand/nutri-co-3)
- [+PlusCBD](https://www.talio.ai/food-beverage/brand/pluscbd)

## Distributors

- [Duniya Limited](https://www.talio.ai/food-beverage/distributor/duniya-limited)
- [Sutaka](https://www.talio.ai/food-beverage/distributor/sutaka)

## Public stats

- Public category: Retail brand
- Products tracked: 42
- Brand tier: challenger brand
- Product claims: 23

## FAQ

### What does Misfits Health do?

Misfits Health is a food and beverage brand, tracked in Talio's food and beverage intelligence platform.

### What products does Misfits Health make?

Talio tracks 42 products for Misfits Health, including misfits cookie butter plant based protein bar, 5 flavor sample pack and misfits plant-based protein bar - caramel fudge 50g.

### What claims do Misfits Health products carry?

Talio tracks 23 marketing claims across Misfits Health products, including Plant Based, Gluten Free and High in Protein.

### Is this the full Talio record?

No. This page is a public preview; proprietary metrics and workflow features remain inside authenticated Talio.

## Agent usage policy

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