food and beverage brandUpdated 28 Mar 2026

Old Fitzgerald

Retail brand

Products tracked
3
Product claims
11
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Overview

What Old Fitzgerald covers.

Old Fitzgerald is a brand of Kentucky Straight Bourbon Whiskey with a history dating back to 1870. The brand currently offers expressions such as a 7-Year-Old Bottled-in-Bond and various aged Decanter Series releases. These bourbons are generally positioned as distinguished, wheated whiskey appealing to both casual drinkers and serious enthusiasts.

  • Talio tracks 3 products for Old Fitzgerald.
  • Positioned as a challenger brand.
  • Tracked products include old fitzgerald 13 year spring 2019 release 750ml, old fitzgerald 16 year vvs 2020 release 750ml and old fitzgerald 9 year 2018 release 750ml.
  • Products carry claims including Bottled In Bond, Bourbon and Limited Edition.

Products

3 of 3 products Talio tracks for Old Fitzgerald.

  • old fitzgerald 13 year spring 2019 release 750ml

  • old fitzgerald 16 year vvs 2020 release 750ml

  • old fitzgerald 9 year 2018 release 750ml

Product claims

Bottled In BondBourbonLimited EditionAlcoholicUS Government Inspected13 Year Aged16 Year OldAged

FAQ

Questions this page answers.

What does Old Fitzgerald do?

Old Fitzgerald is a food and beverage brand, tracked in Talio's food and beverage intelligence platform.

What products does Old Fitzgerald make?

Talio tracks 3 products for Old Fitzgerald, including old fitzgerald 13 year spring 2019 release 750ml, old fitzgerald 16 year vvs 2020 release 750ml and old fitzgerald 9 year 2018 release 750ml.

What claims do Old Fitzgerald products carry?

Talio tracks 11 marketing claims across Old Fitzgerald products, including Bottled In Bond, Bourbon and Limited Edition.

Is this the full Talio record?

No. This page is a public preview; proprietary metrics and workflow features remain inside authenticated Talio.

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Proprietary metrics remain in authenticated Talio.