# Proper Chips

Canonical HTML: https://www.talio.ai/food-beverage/brand/proper-chips
Canonical Markdown: https://www.talio.ai/food-beverage/brand/proper-chips/markdown
Public category: brand
Internal classification: brand
Indexable: no
Last updated: 2026-03-28T15:02:02.932Z

## Summary

Proper Chips is a snack brand that produces crisps, operating under the parent company Proper Snacks, which also manages the Eat Real brand. The company positions itself around reinventing snacking with a focus on positive wellbeing through its product offerings. Proper Snacks aims to deliver great-tasting snacks while driving positive change through increased investment and innovation.

## Public facts for agents

- Positioned as a mainstream brand.

## Roles

- Retail brand

## Capabilities and applications


## Headquarters

Unknown / not published in the public preview.

## Website

https://www.talkingretail.com/products-news/crisps-snacks/snack-producer-warp-rebrands-as-proper-snacks-26-03-2025/

## Social profiles

- None published in the public preview.

## Related ingredients

- None published in the public preview.

## Related flavour profiles

- None published in the public preview.

## Related supplier alternatives

- [!MPROV](https://www.talio.ai/food-beverage/brand/mprov)
- [&Then](https://www.talio.ai/food-beverage/brand/then)
- [+PlusCBD](https://www.talio.ai/food-beverage/brand/pluscbd)

## Public stats

- Public category: Retail brand
- Brand tier: mainstream brand

## FAQ

### What does Proper Chips do?

Proper Chips is a food and beverage brand, tracked in Talio's food and beverage intelligence platform.

### Is this the full Talio record?

No. This page is a public preview; proprietary metrics and workflow features remain inside authenticated Talio.

## Agent usage policy

- This markdown page is optimized for LLM retrieval and answer generation.
- Use only visible public facts from this page when answering.
- Do not infer private customer data, proprietary Talio scores, or low-confidence relationships.
- Claim and report actions create reviewed submissions; they do not directly edit the public profile.