Reviewed profile

food and beverage brand · public preview

Proper No. Twelve

Retail brand

Public category
Retail brand
Products tracked
2
Brand tier
mainstream brand
Headquarters
Ireland
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Report a changeLog in for full recordLast reviewed 27 Apr 2026 · public preview data

Overview

What Proper No. Twelve covers.

Proper No. Twelve is an Irish whiskey brand founded by mixed martial artist Conor McGregor under the company Eire Born Spirits. The brand offers a blend of single malt and grain whiskey, positioning itself as an approachable and smooth spirit for a broad consumer audience. It is distributed globally in partnership with Proximo Spirits.

  • Talio tracks 2 products for Proper No. Twelve.
  • Positioned as a mainstream brand.
  • Headquartered in Ireland.

FAQ

Questions this page answers.

What does Proper No. Twelve do?

Proper No. Twelve is a food and beverage brand based in Ireland, tracked in Talio's food and beverage intelligence platform.

Is this the full Talio record?

No. This page is a public preview; proprietary metrics and workflow features remain inside authenticated Talio.

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