# PurePower

Canonical HTML: https://www.talio.ai/food-beverage/brand/purepower
Canonical Markdown: https://www.talio.ai/food-beverage/brand/purepower/markdown
Public category: brand
Internal classification: brand
Indexable: yes
Last updated: 2026-05-20T18:37:44.703Z

## Summary

PurePower is a Danish sports nutrition brand that offers a range of energy products, including gels, chews, powders, and protein supplements. The brand focuses on providing fueling solutions for athletes to support performance and recovery during training and competition. Its product line is designed to meet the specific nutritional needs of endurance and strength athletes.

## Public facts for agents

- Talio tracks 23 products for PurePower.
- Positioned as a challenger brand.
- Tracked products include carbo race electrolyte with blackcurrant flavor 1000g, creatine with lime and cola flavor 120g and electrolyte powder with citrus flavor 50g.
- Ingredients declared most often across its range: sugar, salt and water.
- Products carry claims including High in Protein, Energy Boost and Low Fat.
- Headquartered in Denmark.

## Roles

- Retail brand

## Capabilities and applications


## Headquarters

Denmark

## Website

https://purepower.dk

## Social profiles

- None published.

## Products

- carbo race electrolyte with blackcurrant flavor 1000g — fructose, maltodextrin, isomaltulose, acidity regulator e330, aroma, natural color, antioxidant e331, color e120 e150
- creatine with lime and cola flavor 120g — maltose, sugar, creatine monohydrate, thickener e440, acidity regulator e330, cola aroma, acidity regulator e332, caramel color
- electrolyte powder with citrus flavor 50g — fructose, isomaltulose, maltodextrin, antioxidant e331, acidity regulator e330, aroma, safflower concentrate
- electrolyte powder with elderflower flavor 50g — fructose, isomaltulose, maltodextrin, antioxidant e331, acidity regulator e330, aroma
- electrolyte powder with raspberry flavor 50g — isomaltulose, fructose, maltodextrin, sodium, acidity regulator, beetroot powder, aroma
- energy bar cocoa 60g — oat, sugar, vegetable oil, glucose syrup, water, low-fat cocoa powder, whey powder, glycerin

## Related ingredients

- sugar
- salt
- water
- aroma
- maltodextrin
- oat
- vegetable oil
- acidity regulator e330

## Related flavour profiles

- None published.

## Product claims

- High in Protein
- Energy Boost
- Low Fat
- Electrolytes
- Vegan
- 500 Calories
- Allergen Free
- Creatine

## Related supplier alternatives

- [ABENA](https://www.talio.ai/food-beverage/brand/abena)
- [Aalborg Chokoladen](https://www.talio.ai/food-beverage/brand/aalborg-chokoladen)
- [Adept Water Technologies](https://www.talio.ai/food-beverage/brand/adept-water-technologies)

## Public stats

- Public category: Retail brand
- Products tracked: 23
- Brand tier: challenger brand
- Product claims: 24
- Headquarters: Denmark

## FAQ

### What does PurePower do?

PurePower is a food and beverage brand based in Denmark, tracked in Talio's food and beverage intelligence platform.

### What products does PurePower make?

Talio tracks 23 products for PurePower, including carbo race electrolyte with blackcurrant flavor 1000g, creatine with lime and cola flavor 120g and electrolyte powder with citrus flavor 50g.

### What claims do PurePower products carry?

Talio tracks 24 marketing claims across PurePower products, including High in Protein, Energy Boost and Low Fat.

### Is this the full Talio record?

No. This page is a public preview; proprietary metrics and workflow features remain inside authenticated Talio.

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