# TB12

Canonical HTML: https://www.talio.ai/food-beverage/brand/tb12
Canonical Markdown: https://www.talio.ai/food-beverage/brand/tb12/markdown
Public category: brand
Internal classification: brand
Indexable: no
Last updated: 2026-03-28T20:22:05.534Z

## Summary

TB12 is a health and wellness brand founded by NFL quarterback Tom Brady, focusing on functional nutrition and recovery products. The product line includes plant-based protein powder, electrolyte mixes, and premium supplements designed for performance, sleep, recovery, and immunity. The brand targets active individuals seeking science-backed products aligned with the TB12 Method philosophy of pliability and sustained health.

## Public facts for agents

- Positioned as a challenger brand.

## Roles

- Retail brand

## Capabilities and applications


## Headquarters

Unknown / not published in the public preview.

## Website

https://tb12sports.com/

## Social profiles

- None published in the public preview.

## Related ingredients

- None published in the public preview.

## Related flavour profiles

- None published in the public preview.

## Related supplier alternatives

- [!MPROV](https://www.talio.ai/food-beverage/brand/mprov)
- [&Then](https://www.talio.ai/food-beverage/brand/then)
- [+PlusCBD](https://www.talio.ai/food-beverage/brand/pluscbd)

## Public stats

- Public category: Retail brand
- Brand tier: challenger brand

## FAQ

### What does TB12 do?

TB12 is a food and beverage brand, tracked in Talio's food and beverage intelligence platform.

### Is this the full Talio record?

No. This page is a public preview; proprietary metrics and workflow features remain inside authenticated Talio.

## Agent usage policy

- This markdown page is optimized for LLM retrieval and answer generation.
- Use only visible public facts from this page when answering.
- Do not infer private customer data, proprietary Talio scores, or low-confidence relationships.
- Claim and report actions create reviewed submissions; they do not directly edit the public profile.