Reviewed profile

food and beverage brand · public preview

The Good Taste

Retail brand

Public category
Retail brand
Brand tier
challenger brand
Headquarters
New Zealand
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Report a changeLog in for full recordLast reviewed 20 May 2026 · public preview data

Overview

What The Good Taste covers.

The Good Taste Company is a New Zealand-based food brand that produces chilled soups, meals, and specialty dips. Founded in 1990 by chef Jonathon Bisley, the brand focuses on providing restaurant-quality, pre-prepared food products made from honest ingredients. It currently operates as a brand under the Kraft Heinz portfolio.

  • Positioned as a challenger brand.
  • Headquartered in New Zealand.

FAQ

Questions this page answers.

What does The Good Taste do?

The Good Taste is a food and beverage brand based in New Zealand, tracked in Talio's food and beverage intelligence platform.

Is this the full Talio record?

No. This page is a public preview; proprietary metrics and workflow features remain inside authenticated Talio.

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Public preview data only · proprietary metrics remain in authenticated Talio.