food and beverage brandUpdated 13 Apr 2026

Tru Nature

Retail brand

Products tracked
1
Product claims
7
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Overview

What Tru Nature covers.

TruNature is a private-label brand sold primarily through Costco, offering a wide range of dietary supplements and vitamins. Its product portfolio includes items such as fish oil, probiotics, and herbal extracts designed for health-conscious consumers seeking affordable wellness solutions. The brand focuses on providing standardized formulations that align with mass-market retail accessibility.

  • Talio tracks 1 product for Tru Nature.
  • Positioned as a mainstream brand.
  • Tracked products include saw palmetto prostate health complex with zinc lycopene and pumpkin seed compatible with nature 250 softgels.
  • Ingredients declared most often across its range: linoleic acid, lycopene and oleic acid.
  • Products carry claims including 50 Day Supply, Contains Zinc and Lycopene and Natural Blend.

Products

1 of 1 products Talio tracks for Tru Nature.

  • saw palmetto prostate health complex with zinc lycopene and pumpkin seed compatible with nature 250 softgels

    zincpumpkin seedseleniumsaw palmettopacran cranberrypumpkin seed oilpalmitic acidstearic acid

Most-used ingredients & product claims

Most-used ingredients

linoleic acidlycopeneoleic acidpacran cranberrypalmitic acidpumpkin seedpumpkin seed oilsaw palmetto

Product claims

50 Day SupplyContains Zinc and LycopeneNatural BlendOnce DailyProstate and Urinary Tract Health SupportProstate SupportSaw Palmetto Extract

FAQ

Questions this page answers.

What does Tru Nature do?

Tru Nature is a food and beverage brand, tracked in Talio's food and beverage intelligence platform.

What products does Tru Nature make?

Talio tracks 1 product for Tru Nature, including saw palmetto prostate health complex with zinc lycopene and pumpkin seed compatible with nature 250 softgels.

What claims do Tru Nature products carry?

Talio tracks 7 marketing claims across Tru Nature products, including 50 Day Supply, Contains Zinc and Lycopene and Natural Blend.

Is this the full Talio record?

No. This page is a public preview; proprietary metrics and workflow features remain inside authenticated Talio.

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Proprietary metrics remain in authenticated Talio.