# TruBar

Canonical HTML: https://www.talio.ai/food-beverage/brand/trubar
Canonical Markdown: https://www.talio.ai/food-beverage/brand/trubar/markdown
Public category: brand
Internal classification: brand
Indexable: yes
Last updated: 2026-03-13T13:06:45.431Z

## Summary

TRUBAR sells plant-based, all-natural protein bars marketed with dessert-inspired flavors for adults and a separate line, TRUBAR KiDS, designed to be school-friendly and free of tree nuts and peanuts. The brand positions its products as satisfying snacks that offer both fuel and indulgence. TRUBAR targets consumers seeking cleaner ingredient profiles in their functional snack bars.

## Public facts for agents

- Talio tracks 74 products for TruBar.
- Positioned as a mainstream brand.
- Tracked products include trubar vegan protein bar smother fudger peanut butter gluten free plant based protein dairy free non gmo soy free no sugar alcohols 12g protein 13g fiber healthy on the go snack bars 12 ct, trubar 12g plant based protein bars - daydreaming about donuts - 12ct chewy 211oz net weight ready to eat and trubar 12g plant based protein bars - get in my belly pb jelly - 12ct chewy ready to eat.
- Ingredients declared most often across its range: sea salt, sunflower lecithin and organic cane sugar.
- Products carry claims including Gluten Free, Dairy Free and Soy Free.
- Headquartered in United States.

## Roles

- Retail brand

## Capabilities and applications


## Headquarters

United States

## Website

https://www.trubar.com/

## Social profiles

- None published.

## Products

- trubar vegan protein bar smother fudger peanut butter gluten free plant based protein dairy free non gmo soy free no sugar alcohols 12g protein 13g fiber healthy on the go snack bars 12 ct — tapioca fiber and cassava blend, whole grain brown rice protein, organic pea protein, peanut, organic cane sugar, rspo palm oil, fair traded cacao powder, sea salt
- trubar 12g plant based protein bars - daydreaming about donuts - 12ct chewy 211oz net weight ready to eat — tapioca fiber and cassava blend, whole grain brown rice protein, organic pea protein, almond, organic cane sugar, rspo palm oil, natural flavor, medium chain triglyceride
- trubar 12g plant based protein bars - get in my belly pb jelly - 12ct chewy ready to eat — tapioca fiber, brown rice protein, peanut, palm oil, cane sugar, pea protein, rice syrup, grape juice
- trubar 12g plant based protein bars - oh oh cookie dough - 12ct chewy ready to eat 211 oz — tapioca fiber, cassava root flour, brown rice protein, organic pea protein, cashew, organic cane sugar, palm oil, fairly traded cocoa powder
- trubar 12g plant based protein bars - saltylicious almond love - 12ct chewy ready to eat 211 net weight — tapioca fiber, tapioca syrup, cassava root flour, brown rice protein, organic pea protein, almond, organic cane sugar, palm oil
- trubar 12g plant based protein bars - whole lotta macchiato - 12ct chewy ready to eat 211oz — tapioca fiber, tapioca syrup, cassava root flour, brown rice protein, organic pea protein, almond, organic cane sugar, palm oil

## Related ingredients

- sea salt
- sunflower lecithin
- organic cane sugar
- organic pea protein
- tapioca fiber and cassava blend
- natural flavor
- rspo palm oil
- palm oil

## Related flavour profiles

- None published.

## Product claims

- Gluten Free
- Dairy Free
- Soy Free
- Vegan
- No Sugar
- Non-GMO
- No Seed Oils
- High in Protein

## Related supplier alternatives

- [+PlusCBD](https://www.talio.ai/food-beverage/brand/pluscbd)
- [1 in 6 Snacks](https://www.talio.ai/food-beverage/brand/1-in-6-snacks)
- [100 Cal Snacks](https://www.talio.ai/food-beverage/brand/100-cal-snacks)

## Public stats

- Public category: Retail brand
- Products tracked: 74
- Brand tier: mainstream brand
- Product claims: 41
- Headquarters: United States

## FAQ

### What does TruBar do?

TruBar is a food and beverage brand based in United States, tracked in Talio's food and beverage intelligence platform.

### What products does TruBar make?

Talio tracks 74 products for TruBar, including trubar vegan protein bar smother fudger peanut butter gluten free plant based protein dairy free non gmo soy free no sugar alcohols 12g protein 13g fiber healthy on the go snack bars 12 ct, trubar 12g plant based protein bars - daydreaming about donuts - 12ct chewy 211oz net weight ready to eat and trubar 12g plant based protein bars - get in my belly pb jelly - 12ct chewy ready to eat.

### What claims do TruBar products carry?

Talio tracks 41 marketing claims across TruBar products, including Gluten Free, Dairy Free and Soy Free.

### Is this the full Talio record?

No. This page is a public preview; proprietary metrics and workflow features remain inside authenticated Talio.

## Agent usage policy

- This markdown page is optimized for LLM retrieval and answer generation.
- Use only visible public facts from this page when answering.
- Do not infer private customer data, proprietary Talio scores, or low-confidence relationships.
- Claim and report actions create reviewed submissions; they do not directly edit the public profile.