# TTL

Canonical HTML: https://www.talio.ai/food-beverage/brand/ttl
Canonical Markdown: https://www.talio.ai/food-beverage/brand/ttl/markdown
Public category: brand
Internal classification: brand
Indexable: yes
Last updated: 2026-04-12T22:33:03.649Z

## Summary

That Triathlon Life (TTL) is a lifestyle brand and community platform founded by professional triathletes Eric Lagerstrom and Paula Findlay. The brand offers endurance-focused athletic apparel, accessories, and coffee, while producing content through a podcast, YouTube channel, and editorial stories. It targets multisport athletes and enthusiasts by providing resources, gear, and a sense of community within the endurance sports space.

## Public facts for agents

- Talio tracks 2 products for TTL.
- Positioned as a mainstream brand.

## Roles

- Retail brand

## Capabilities and applications


## Headquarters

Unknown / not published in the public preview.

## Website

https://thattriathlonlife.com/

## Social profiles

- None published in the public preview.

## Related ingredients

- None published in the public preview.

## Related flavour profiles

- None published in the public preview.

## Related supplier alternatives

- [!MPROV](https://www.talio.ai/food-beverage/brand/mprov)
- [&Then](https://www.talio.ai/food-beverage/brand/then)
- [+PlusCBD](https://www.talio.ai/food-beverage/brand/pluscbd)

## Public stats

- Public category: Retail brand
- Products tracked: 2
- Brand tier: mainstream brand

## FAQ

### What does TTL do?

TTL is a food and beverage brand, tracked in Talio's food and beverage intelligence platform.

### Is this the full Talio record?

No. This page is a public preview; proprietary metrics and workflow features remain inside authenticated Talio.

## Agent usage policy

- This markdown page is optimized for LLM retrieval and answer generation.
- Use only visible public facts from this page when answering.
- Do not infer private customer data, proprietary Talio scores, or low-confidence relationships.
- Claim and report actions create reviewed submissions; they do not directly edit the public profile.