# Vitacost

Canonical HTML: https://www.talio.ai/food-beverage/brand/vitacost
Canonical Markdown: https://www.talio.ai/food-beverage/brand/vitacost/markdown
Public category: brand
Internal classification: brand
Indexable: yes
Last updated: 2026-04-19T01:02:56.151Z

## Summary

Vitacost is an online retailer that specializes in health and wellness products, including vitamins, dietary supplements, organic groceries, and personal care items. The company offers a wide selection of national brands alongside its own private-label products, catering to health-conscious consumers seeking convenient access to nutritional goods. It operates as a subsidiary of The Kroger Co.

## Public facts for agents

- Talio tracks 263 products for Vitacost.
- Positioned as a mainstream brand.

## Roles

- Retail brand

## Capabilities and applications


## Headquarters

Unknown / not published in the public preview.

## Website

https://nutricost.com/?srsltid=AfmBOorAtnL9F60_rs6KifCqJOuqJu8HPMiQa8Zp6gHV0e4RHXL-LoUW

## Social profiles

- None published in the public preview.

## Related ingredients

- None published in the public preview.

## Related flavour profiles

- None published in the public preview.

## Related supplier alternatives

- [!MPROV](https://www.talio.ai/food-beverage/brand/mprov)
- [&Then](https://www.talio.ai/food-beverage/brand/then)
- [+PlusCBD](https://www.talio.ai/food-beverage/brand/pluscbd)

## Public stats

- Public category: Retail brand
- Products tracked: 263
- Brand tier: mainstream brand

## FAQ

### What does Vitacost do?

Vitacost is a food and beverage brand, tracked in Talio's food and beverage intelligence platform.

### Is this the full Talio record?

No. This page is a public preview; proprietary metrics and workflow features remain inside authenticated Talio.

## Agent usage policy

- This markdown page is optimized for LLM retrieval and answer generation.
- Use only visible public facts from this page when answering.
- Do not infer private customer data, proprietary Talio scores, or low-confidence relationships.
- Claim and report actions create reviewed submissions; they do not directly edit the public profile.