Reviewed profile

food and beverage brand · public preview

YABA

Retail brand

Public category
Retail brand
Brand tier
challenger brand
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Report a changeLog in for full recordLast reviewed 28 Mar 2026 · public preview data

Overview

What YABA covers.

YABA is an Indian sports equipment brand specializing in gear for racquet sports, primarily pickleball and padel. The brand offers a tiered product line of paddles, including UNO for beginners, ALPHA for intermediate players, and PRO/PRO+ models engineered with advanced materials like Toray T700 carbon fiber for advanced and professional athletes. YABA targets the growing Indian market for these sports, providing performance equipment backed by a 1-year paddle warranty and catering to individual players as well as academies and distributors.

  • Positioned as a challenger brand.

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Questions this page answers.

What does YABA do?

YABA is a food and beverage brand, tracked in Talio's food and beverage intelligence platform.

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No. This page is a public preview; proprietary metrics and workflow features remain inside authenticated Talio.

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Public preview data only · proprietary metrics remain in authenticated Talio.