Brands Owned by The Hershey Company.

Twizzlers

food and beverage brand

Twizzlers is an iconic American confectionery brand, established in 1929, known for its distinctive chewy, twisted licorice-style candy. The product line features various formats, including Twists, Nibs, and Pull ‘n’ Peel, with strawberry being the most popular flavor alongside traditional black licorice and cherry varieties. Owned by The Hershey Company, Twizzlers targets general consumers and movie-goers seeking a nostalgic, fruit-flavored snack.

WHATCHAMACALLIT

United States

WHATCHAMACALLIT is a candy bar brand produced by The Hershey Company, featuring a combination of peanut-flavored crisp, caramel, and a chocolatey coating. Originally introduced in 1978, the product is marketed as a unique and memorable confectionery snack. It is distributed primarily in the United States as part of the broader Hershey's portfolio.

Whoppers

food and beverage brand

WHOPPERS are bite-sized malted milk balls covered in a creamy chocolatey coating, originally introduced in 1949. The product is known for its unique texture and is often positioned as a classic movie snack. WHOPPERS are currently part of The Hershey Company's portfolio of confectionery brands.

YORK

food and beverage brand

YORK is a well-established confectionery brand primarily known for its chocolate and peppermint-flavored candy products, most famously the York Peppermint Pattie. The brand is owned by The Hershey Company and is positioned within the premium or specialty candy segment. Its products are generally targeted toward adult consumers who prefer dark chocolate and mint flavor combinations.

ZAGNUT

United States

Zagnut is a candy bar consisting of a crunchy peanut butter center coated in toasted coconut. Originally introduced in 1930, the brand is currently manufactured and marketed by The Hershey Company. It is positioned as a traditional American confectionery product.

barkTHINS

food and beverage brand

barkTHINS produces thin, snackable dark chocolate treats featuring bold mix-ins such as almonds, pretzels, and sea salt. The brand emphasizes ethical sourcing through the use of Non-GMO and Fair Trade certified ingredients. These products are positioned as premium, craveable snacks suitable for individual indulgence or sharing across various occasions.