food and beverage brandUpdated 28 Jun 2026

12oclock

Retail brand

Products tracked: 6
Product claims: 11

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Overview

What 12oclock covers.

12 O'KLOCK is a Malaysian brand that specializes in bento boxes, insulated lunch bags, and mealtime accessories designed to promote healthy eating habits. The brand is centered around the 'Bring Your Own Vegetables' (BYOV) movement, encouraging consumers to incorporate more fiber into traditional local meals. Their product designs are inspired by the vibrant colors of traditional Southeast Asian kuih muih.

Talio tracks 6 products for 12oclock.
Positioned as a challenger brand.
Tracked products include 12oclock circadian 24h routine 3-piece set, am pm ole tea nocturne 2 types and day pm lizvibe nocturne 2-piece set.
Products carry claims including Inner Glow, NMN and Cellular Regeneration.
Headquartered in Malaysia.

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Products

6 of 6 products Talio tracks for 12oclock.

12oclock circadian 24h routine 3-piece set
am pm ole tea nocturne 2 types
day pm lizvibe nocturne 2-piece set
lizvibe nmn rhythm recovered within cells
nocturne sleep burning shot
oletea olive oil lemon juice meet it for the first time as ready to drink

Product claims

Inner GlowNMNCellular RegenerationDetoxElectrolyte ReplenishmentRecoveryScientifically DevelopedSleep and Weight Management Support

FAQ

Questions this page answers.

What does 12oclock do?

12oclock is a food and beverage brand based in Malaysia, tracked in Talio's food and beverage intelligence platform.

What products does 12oclock make?

Talio tracks 6 products for 12oclock, including 12oclock circadian 24h routine 3-piece set, am pm ole tea nocturne 2 types and day pm lizvibe nocturne 2-piece set.

What claims do 12oclock products carry?

Talio tracks 11 marketing claims across 12oclock products, including Inner Glow, NMN and Cellular Regeneration.

Is this the full Talio record?

No. This page is a public preview; proprietary metrics and workflow features remain inside authenticated Talio.

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Proprietary metrics remain in authenticated Talio.