food and beverage brandReviewed profile

Colin the Caterpillar

Retail brand

Public category
Retail brand
Products tracked
3
Brand tier
private-label brand
Headquarters
United Kingdom
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Report a changeLog in for full recordLast reviewed 31 Jul 2026

Overview

What Colin the Caterpillar covers.

Colin the Caterpillar is a popular brand of chocolate-coated sponge roll cakes produced by British retailer Marks & Spencer. First introduced in 1990, the product features a milk chocolate-covered rolled sponge cake filled with chocolate buttercream, typically decorated with sugar paste flowers and a distinct smiling chocolate face. It is widely recognized as a staple British celebratory birthday cake targeted at families and general consumers.

  • Talio tracks 3 products for Colin the Caterpillar.
  • Positioned as a private-label brand.
  • Headquartered in United Kingdom.

FAQ

Questions this page answers.

What does Colin the Caterpillar do?

Colin the Caterpillar is a food and beverage brand based in United Kingdom, tracked in Talio's food and beverage intelligence platform.

Is this the full Talio record?

No. This page is a public preview; proprietary metrics and workflow features remain inside authenticated Talio.

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