food and beverage brandUpdated 22 May 2026

LU

Retail brand

Products tracked
59
Product claims
38
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Overview

What LU covers.

LU is a global biscuit and snack brand founded in 1850 by the LeFevre-Utile family in France. Now a subsidiary of Mondelēz International, the brand offers a wide range of baked goods including Petit Beurre, Mikado, and Le Petit Ecolier. It maintains a significant international presence, distributing its products to over 100 countries.

  • Talio tracks 59 products for LU.
  • Positioned as a mainstream brand.
  • Tracked products include biscuits cent lu 45g, chocolate biscuits la barquette lulu lu and granola lu chocolate chip cookie bar biscuits.
  • Ingredients declared most often across its range: salt, sugar and wheat flour.
  • Products carry claims including French Wheat, Made in France and Whole Wheat.
  • Headquartered in France.

Products

6 of 59 products Talio tracks for LU.

  • biscuits cent lu 45g

    wheat floursugarfully hydrogenated coconut fatcocoa pastelow-fat cocoa powderrapeseed oilwhole milk powdersoy lecithin

  • chocolate biscuits la barquette lulu lu

    sugarwheat flourrapeseed oileggcocoa powderhazelnut pasteskimmed milk powderglucose-fructose syrup

  • granola lu chocolate chip cookie bar biscuits

    sugarwheat flourvegetable fatcocoa pastecocoa butterwhey powderskimmed milk powderrice flour

  • granola lu dark chocolate coated shortbread biscuits 195g

    wheat floursugarvegetable fatswhole wheat flourcocoa pasteraw sugar syrupsodium carbonateammonium carbonate

  • granola lu milk chocolate coated shortbread biscuits 200g

    wheat floursugarvegetable fatswhole wheat flourcocoa pastewhey powderskimmed milk powderraw sugar syrup

  • granola lu milk chocolate coated shortbread biscuits 225g

    wheat floursugarvegetable fatwhole wheat flourcocoa pastewhey powderskimmed milk powderleavening agent

Most-used ingredients & product claims

Most-used ingredients

saltsugarwheat flourskimmed milk powderflavoringsoy lecithincocoa butterwhey powder

Product claims

French WheatMade in FranceWhole WheatNo Artificial Colors or FlavorsAuthenticHarmony CollectionRich in NutrientsSource of Fiber

FAQ

Questions this page answers.

What does LU do?

LU is a food and beverage brand based in France, tracked in Talio's food and beverage intelligence platform.

What products does LU make?

Talio tracks 59 products for LU, including biscuits cent lu 45g, chocolate biscuits la barquette lulu lu and granola lu chocolate chip cookie bar biscuits.

What claims do LU products carry?

Talio tracks 38 marketing claims across LU products, including French Wheat, Made in France and Whole Wheat.

Is this the full Talio record?

No. This page is a public preview; proprietary metrics and workflow features remain inside authenticated Talio.

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Proprietary metrics remain in authenticated Talio.