Reviewed profile

food and beverage brand · public preview

Michel & Augustin

Retail brand

Public category
Retail brand
Brand tier
mainstream brand
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Report a changeLog in for full recordLast reviewed 28 Mar 2026 · public preview data

Overview

What Michel & Augustin covers.

Michel et Augustin is a French food company known for creating gourmet, simple, and authentic snack products, positioning itself as a playful disruptor in the food industry. The brand's portfolio includes sweet biscuits, savory appetizers, desserts, and infused beverages, often emphasizing pastry expertise in their recipes. Founded by two childhood friends, the company aims to bring excitement and high-quality ingredients back to everyday grocery shopping. Their operations span locations including Paris and New York, driven by a mission to unite food lovers globally.

  • Positioned as a mainstream brand.

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Questions this page answers.

What does Michel & Augustin do?

Michel & Augustin is a food and beverage brand, tracked in Talio's food and beverage intelligence platform.

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No. This page is a public preview; proprietary metrics and workflow features remain inside authenticated Talio.

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Public preview data only · proprietary metrics remain in authenticated Talio.