Reviewed profile

food and beverage brand · public preview

RED

Retail brand

Public category
Retail brand
Brand tier
mainstream brand
Is this your company?Claim RED to get found by buyers, add products and certifications, correct your details, and be eligible when Talio’s AI recommends suppliers.Let our AI make the introductionGet a warm, researched intro to RED — no cold outreach.
Report a changeLog in for full recordLast reviewed 28 Mar 2026 · public preview data

Overview

What RED covers.

(RED) is an organization that partners with global brands and individuals to create products and experiences that raise funds for global health initiatives, primarily focusing on the fight against AIDS. Since its founding in 2006, the organization has generated over $800 million for the Global Fund to support life-saving HIV programs. The brand's model encourages consumers to support the cause by purchasing (RED) branded products or donating directly. Its target audience includes socially conscious consumers and major corporations seeking cause-marketing partnerships.

  • Positioned as a mainstream brand.

FAQ

Questions this page answers.

What does RED do?

RED is a food and beverage brand, tracked in Talio's food and beverage intelligence platform.

Is this the full Talio record?

No. This page is a public preview; proprietary metrics and workflow features remain inside authenticated Talio.

Own this company?

Get found by buyers — and the AI that recommends suppliers.

Claim this profile to appear in buyer searches, add your products and certifications, correct outdated details, and stay eligible when Talio's AI recommends suppliers.

Claiming grants reviewed submission rights only — not direct editing, suppression, or ownership of Talio-derived intelligence. Verification required.

Claim this pageLog in for full recordReport a change

Public preview data only · proprietary metrics remain in authenticated Talio.