Brands Owned by Ajinomoto Co., Inc..

Ajinomoto

food and beverage brand

The Ajinomoto Group is a global company founded over a century ago following the discovery of umami and the launch of its flagship AJI-NO-MOTO® seasoning. The brand leverages its core competency in "AminoScience" to operate across food, wellness, healthcare, and advanced materials sectors. Its business strategy focuses on contributing to the well-being of people, society, and the planet through its diverse product portfolio and commitment to sustainability.

Amino Vital

Japan

aminoVITAL is a sports nutrition brand owned by the Ajinomoto Group that offers amino acid-based powders and gels. The products are formulated to support muscle conditioning and recovery for both recreational and competitive athletes. The brand leverages the parent company's expertise in amino acid science to provide performance-oriented nutritional supplements.

Amoy

food and beverage brand

Amoy is a food brand originating from Hong Kong that specializes in producing a wide range of Asian sauces and condiments, including soy sauces, oyster sauce, vinegar, and chili sauce. The brand emphasizes strict product control for items made in Hong Kong and offers products for both retail and food service channels globally. Amoy supports its product line by providing customers with various recipes and cooking demonstrations to facilitate home cooking.

Frutiño

Colombia

Frutiño is a brand of powdered drink mixes known for its variety of fruit flavors and cost-effective performance. Owned by the multinational consumer goods company Quala, the brand is widely distributed across Latin American markets. It targets budget-conscious consumers looking for accessible and refreshing beverage options.

Lee

United States

Lee is an American apparel brand specializing in denim jeans, casual clothing, and workwear. Founded in 1889, the company is known for its durable fabric construction and historical influence on the development of modern denim fashion. It targets a broad consumer base seeking functional and everyday casual wear.

SaltStick

food and beverage brand

SaltStick specializes in fast-acting electrolyte products, offered in convenient formats such as chews and gummies, designed to support hydration during athletic activity. The brand is part of Alete Active Nutrition, which aims to provide performance nutrition that combines trusted science with appealing taste for athletes of all levels. SaltStick also encompasses the Vitassium line, which specifically formulates sodium and potassium products to help manage symptoms for individuals with certain chronic illnesses like POTS.