Brands Owned by Carlsberg A/S.

ELEPHANT

United States

Elephant Brands specializes in the production and distribution of rolling papers and related smoking accessories. The company focuses on offering a variety of unique designs for its products and serves both retail and wholesale markets. It is based in the United States.

Holsten

food and beverage brand

Holsten is a German pilsner beer first produced in Northern Germany in 1953, known for its bitter and refreshing character. The brand adheres to the German Reinheitsgebot tradition dating back to 1516 in its brewing process. Holsten Pilsener balances a robust character with modern presentation and emphasizes the careful use of natural ingredients.

Lübzer

food and beverage brand

Lübzer is a German brewery specializing in the production and sale of various beers, including its core lager offerings and the LÜMOS line. The brand emphasizes brewing its products in Mecklenburg-Vorpommern, utilizing traditional ingredients like water, malt, and hops. Lübzer positions itself as a brand associated with enjoying relaxed, carefree moments with others, reflecting a commitment to regional heritage and quality brewing.

Somersby

food and beverage brand

Somersby is an international brand of apple cider, primarily known for its crisp, refreshing taste profile. The brand positions itself as a modern, accessible alternative to traditional beers and ciders, often marketed toward social occasions. While originating in Denmark, Somersby is produced and distributed globally by various subsidiaries of Carlsberg Group. Its primary target audience includes young adults and social drinkers seeking a fruit-flavored alcoholic beverage.

Wernesgrüner

food and beverage brand

Wernesgrüner is a German brewery primarily known for producing Pilsner beer, which it positions as a traditional and high-quality offering. The brand portfolio also includes Helles lager, non-alcoholic options, and flavored Radler mixes, such as those featuring lemon or passion fruit. Originating from Wernesgrün in Saxony, the brewery emphasizes its long history and commitment to using quality ingredients in its brewing process. The brand targets consumers seeking established German beer styles and ready-to-drink malt beverages.