Brands Owned by Merisant Company.

Canderel

food and beverage brand

Canderel is a global brand specializing in low-calorie sugar alternatives, primarily utilizing sweeteners like aspartame and sucralose. The product line includes tabletop sweeteners, powders, and baking ingredients designed for consumers seeking to reduce sugar intake without sacrificing sweetness. Operating under the Merisant Company umbrella, Canderel targets health-conscious individuals and those managing dietary sugar restrictions across various international markets.

NatraTaste

United States

NatraTaste is a brand of tabletop artificial sweeteners that primarily utilizes sucralose as its active ingredient. The products are marketed as sugar substitutes for use in beverages and cooking, targeting consumers looking to reduce their caloric intake. It is positioned as a mass-market alternative to traditional sugar and other sweetener brands.

Pure Via

food and beverage brand

Pure Via is a brand specializing in natural, zero-calorie sweeteners derived primarily from stevia and erythritol. The product line includes various packet formats designed for sweetening hot drinks and baking applications. The brand positions itself as offering a natural alternative to traditional sugar for consumers seeking reduced or zero-sugar options.