food and beverage brandReviewed profile

NOIR

Retail brand

Public category
Retail brand
Products tracked
1
Brand tier
challenger brand
Headquarters
Malaysia
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Report a changeLog in for full recordLast reviewed 31 Jul 2026

Overview

What NOIR covers.

NOIR Health & Beauty is a Malaysian skincare brand founded by Eriyca Baiduri, offering halal, premium, and natural beauty products formulated using Japanese and Korean technology. The brand positions itself as a solution for diverse consumers while emphasizing women's empowerment and financial independence through its network of entrepreneurs. Its product portfolio focuses on skincare designed to enhance natural radiance and skin health.

  • Talio tracks 1 product for NOIR.
  • Positioned as a challenger brand.
  • Headquartered in Malaysia.

FAQ

Questions this page answers.

What does NOIR do?

NOIR is a food and beverage brand based in Malaysia, tracked in Talio's food and beverage intelligence platform.

Is this the full Talio record?

No. This page is a public preview; proprietary metrics and workflow features remain inside authenticated Talio.

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Proprietary metrics remain in authenticated Talio.